[Jun 17, 2022] Fully Updated Pega PCDC (PEGAPCDC86V1) Certification Sample Questions [Q10-Q34] : Exams Labs Braindumps : http://blog.examslabs.com

NEW QUESTION 10
You are the decisioning consultant on an Al-powered one-to-one customer engagement implementation project. You are asked to design the next-best-action prioritization expression that balances the customer needs with the business objectives.
What factor do you consider in the prioritization expression?

Predicted customer behavior

Customer contact policy

Offer eligibility

Offer relevancy

NEW QUESTION 11
Using Pega Customer Decision Hub, a mobile company transitions from a one-to-many to a one-to-one marketing approach. The company is introducing a new data plan.
Which two channels can the company use to present the new data plan to a customer? (Choose Two)

Television

Retail store

Chatbot

Billboard

NEW QUESTION 12
HOTSPOT
U+ Bank, a retail bank, presents offers on its website by using Pega Customer Decision Hub. The bank wants to leverage Customer Decision Hub capabilities to present relevant offers to qualified customers. As a decisioning consultant, you are responsible for configuring the business requirements with the Next-Best-Action Designer, which involves several tasks. To accomplish these tasks, you might have to use auto-generated decision strategies, create new decision strategies, or edit existing strategies.
In the Answer Area, select the correct execution for each Task.

NEW QUESTION 13
What does a solid arrow from a “Set Property” component to a “Filter” component mean?

There is a one-to-one relationship between a “Set Property” and a “Filter” component.

A property from the “Set Property” component is referenced by the “Filter” component.

To evaluate the “Set Property” component, the “Filter” component is evaluated first.

Information from the “Set Property” component is copied over to the “Filter” component.

NEW QUESTION 14
U+ Bank wants to use Pega Customer Decision Hub to show the Reward Card offer to the qualified customers on its website. In preparation, the action, the treatment, and the real-time container are already created. As a decisioning consultant, you are now expected to make the remaining configurations in the Next-Best-Action Designer’s Channel tab to enable the website to communicate with the Pega Customer Decision Hub.
To achieve this requirement, which two tasks do you perform in the Next-Best-Action Designer’s Channel tab? (Choose Two)

Define the starting population

Enable web channel

Add contact policy rules

Map the real-time container to a business structure level

NEW QUESTION 15
What is the name of the property that is automatically recomputed for each decision component?

Rank

Priority

Order

Propensity

NEW QUESTION 16
The following decision strategy outputs the most profitable shoe a retailer can sell. The profit is the selling Price of the shoe, minus the Cost to acquire the shoe.

The details of the shoes are provided in the following table:

According to the decision strategy, what is the output of component in the blank space highlighted in red?

Nike, Adidas, Puma, Reebok

Reebok, Puma, Adidas, Nike

Reebok

Nike

NEW QUESTION 17
U+ Bank, a retail bank, presents various credit card offers to its customers on its website. The bank uses artificial intelligence (AI) to prioritize the offers based on customer behavior. Since introducing the Gold credit card offer, the offer click through rate propensity has increased to 0.83.
What does the increase in the propensity value most likely indicate?

Similar customers have ignored the offer.

Similar customers have shown interest in the offer.

Similar customers have rejected the offer.

Similar customers have purchased other offers.

NEW QUESTION 18
U+ Bank uses a Next-Best-Action decision strategy to automatically approve credit card limit changes requested by customers. A scorecard model determines the customer credit score.
The automatic approval of credit card limits are processed based on the following criteria set by the bank:

The bank wants to change the threshold value for the USD 2000 credit limit from “<175” to “<200”.
As a Strategy Designer, how do you implement this change?

Change in the strategy the condition from “.pxSegment <=175” to “.pxSegment <=200”

Map the score value in the decision strategy to “<=200”.

Change the cutoff value in the results tab of the scorecard decision component

Change the cutoff value in the results tab of the scorecard model

NEW QUESTION 19
To which types of decisions can Pega Customer Decision Hub be applied?

Determining how to retain a customer

Determining why response rates for a campaign in one region are below average

Determining how to optimize the product portfolio to increase market share

Determining the cause of a customer’s problem

NEW QUESTION 20
The following decision strategy outputs the most profitable shoe a retailer can sell. The profit is the selling Price of the shoe, minus the Cost to acquire the shoe.

The details of the shoes are provided in the following table:

What is the number of outputs that each component has?

Set-Property=1, Results=4

Set-Property=4, Results=4

Set-Property=1, Results=1

Set-Property=4, Results=1

NEW QUESTION 21
U+ Bank, a retail bank, wants to include offer related images in the emails that they send to their qualified customers.
As a decisioning consultant, what best practice must you follow to include images in the emails?

Provide links to images in the email

Host images on an external server

Embed images in the email directly

Attach images to the email

NEW QUESTION 22
Using Pega Customer Decision Hub, a mobile company transitions from a one-to-many to a one-to-one marketing approach.
The company is introducing a new data plan.
To offer the new data plan, what must the mobile company focus on when implementing the Next-Best-Action paradigm?

Offer the new retention plan for all customers in a certain region

Meet the quarterly targets regardless of customer needs

Maximize customer churn for low-value customers

Customer relevancy and business profitability

NEW QUESTION 23
To reference a customer property in a strategy, you need to prefix the property name with the keyword______________.

” .”

“Customer.”

“Data.”

No prefix. Use directly the property name.

NEW QUESTION 24
U+ Bank wants to offer credit cards only to customers with a low-risk profile. The customers are divided into various risk segments from AAA to CCC. The risk segmentation rules that the business provides use the Age and the customer Credit Score based on the following table. The bank uses a scorecard model to determine the customer Credit Score.

As a decisioning consultant, how do you implement the business requirement?

Add the risk segmentation rules in the Results tab of the scorecard rule.

Add a decision table to a decision strategy and pass the credit score as the parameter.

Add a decision table to a decision strategy and reference it in the scorecard component.

Add three contact policies that correspond to the three risk segments.

NEW QUESTION 25
U+ Bank, a retail bank, wants to send promotional emails related to credit card offers to their qualified customers. You have already created an action flow template with the desired flow pattern and reused it for all the credit card actions.
What must you do to ensure that this action is not selected for any customers?

Set the action availability to Always

Set the action availability to Never

Set the action availability to Within a defined time period

Set the action availability to Template

NEW QUESTION 26
U+ Bank has launched a new credit card for all customers with a premium bank account. As a decisioning consultant, you need to create actions that involve the full customer life cycle: marketing, sales, and service.
Which two valid actions do you create? (Choose Two)

Credit card status

No annual fee credit card

1% cash back credit card

Credit card number

NEW QUESTION 27
MyCo, a telecom company, introduced fiber optic service in the northern region of the country. They want to advertise this service on their website by using a banner and target the customers living in that area.
What do you need to configure in the Next-Best-Action Designer to implement this requirement?

Applicability rules

Audience

Prioritization formula

Customer segment

NEW QUESTION 28
U+ Bank, a retail bank, wants to begin promoting credit card offers via email to qualified customers. The business would like to ensure that the outbound run always uses the latest customer information.
What do you configure to implement this requirement?

Trigger an external ETL (Extract-Transform-Load) process

Select Refresh the audience

Run the starting population segment daily

Select different audience sample with similar profile

NEW QUESTION 29
U+ Bank, a retail bank, wants to show home loan offers to customers who log in to their website. U+ Bank decides to use the Pega Customer Decision Hub.
What information does the U+ Bank website receive in response to the real-time container request by Customer Decision Hub?

Only the action name and description

Only relevant action details and its treatment details

Only the image location

Only the image location and its placement type

NEW QUESTION 30
U+ Bank wants to offer credit cards only to low-risk customers. The customers are divided into various risk segments from Good to Very Poor. The risk segmentation rules that the business provides use the Average Balance and the customer Credit Score.
As a decisioning consultant, you decide to use a decision table and a decision strategy to accomplish this requirement in Pega Customer Decision Hub.

Using the decision table, which label is returned for a customer with a credit score of 240 and an average balance 35000?

Fair

Good

Very Poor

Poor

NEW QUESTION 31
U+ Bank, a retail bank, uses Pega Customer Decision Hub for their one-to-one customer engagement. The bank now wants to change its offer prioritization to consider both business objectives and customer needs.
Which two factors do you configure in the Next-Best-Action Designer to implement this change? (Choose Two)

Business levers

Engagement policies

Context weighting

Contact policies

NEW QUESTION 32
MyCo, a mobile company, uses Pega Customer Decision Hub to display offers to customers on its website. The company wants to present more relevant offers to customers based on customer behavior. The following diagram is the action hierarchy in the Next-Best-Action Designer.

The company wants to present offers from both the groups and arbitrate across the two groups to select the best offer based on customer behavior.
As a decisioning consultant, what do you configure to select the best offer from both groups based on customer behavior?

Enable an action value in the prioritization formula.

Ensure that the propensity is enabled in Arbitration tab.

Create a prioritization decision strategy at the Group-level.

Create an adaptive model rule at the Issue-level.

NEW QUESTION 33
MyCo, a mobile company, uses Pega Customer Decision Hub to display offers to customers on its website. The company wants to present more relevant offers to customers based on customer behavior. The following diagram is the action hierarchy in the Next-Best-Action Designer.

The company wants to present offers from both the groups and arbitrate across the two groups to select the best offer based on customer behavior.
As a decisioning consultant, what must you do to present offers from the two groups?

Enable an engagement policy for the second group.

Set contact limits for both the groups.

Map a real-time container to the Top-level or Issue-level.

Create a decision strategy at the Issue-level.